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Yahoo and their mail filters..
- Subject: Yahoo and their mail filters..
- From: johnl at iecc.com (John Levine)
- Date: 26 Feb 2009 14:59:58 -0000
- In-reply-to: <[email protected]>
>Nor should they. Anyone who actually researches this stuff knows that
>the vast majority of "unsub" links simply confirm you as a live target
>who will click on random links sent to them through e-mail.
That's the conventional wisdom, not confirmed by research. The FTC
tried it in 2002 and found that opt-out made the spam load drop
slightly, and I don't see any reason to think it would be different
today.
http://www.wired.com/techbiz/media/news/2002/04/51517
R's,
John